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AAFA formalizes relationship with Kenya

[ September 24, 2021   //   ]

The American Apparel & Footwear Association (AAFA) signed a memorandum of understanding in cooperation with the Kenya Association of Manufacturers (KAM). As the representatives of the apparel and footwear industry in both the United States and Kenya, the groups have agreed to collaborate on policy areas that are of mutual interest to its membership through joint advocacy and information sharing on industry best practices. The MOU was signed by AAFA President and CEO Steve Lamar and KAM Chief Executive Phyllis Wakiaga during a ceremony earlier today.

The United States and Kenya have recently expressed interest in expanding trade and investment between the countries. Negotiations to form a Free Trade Agreement (FTA) between the U.S. and Kenya were launched in July 2020, while the African Growth and Opportunity Act (AGOA) currently promotes trade between the U.S. and Kenya. With AGOA scheduled to expire in 2025, AAFA and KAM have agreed to collaborate on the programs renewal while also supporting FTA negotiations.

“Kenya is a key partner for the apparel and footwear industry and we are excited to formalize an agreement of cooperation with the Kenya Association of Manufacturers,” said Steve Lamar, AAFA president and CEO. “This is a particularly important time for U.S.-Kenya relations, as we look to renew AGOA and agree to a free trade agreement that opens new markets and business opportunities. AAFA is eager to work more closely with KAM to ensure that both governments are aware of how the apparel and footwear supply chain works, and how future agreements can be structured to provide an economic boost to both industries.”

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